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media training

half day refresher media training course

Our media training courses, presented by senior communicators and ex journalists, give everyone who deals with the press the confidence to handle enquiries and interviews positively, to structure effective key messages, and to develop a powerful communications strategy.

This is a half day refresher course for spokespersons who deal with newspaper, trade and magazine journalists. In four hours, you will understand exactly what print journalists are looking for, and will learn to handle phone and face to face interviews effectively.

  • How to write a powerful press release
  • How to prepare for the interview
  • How to identify a story
  • How to prepare your key messages
  • How to handle different interview styles
  • How to handle awkward questions

Duration - half a day

Costs start from - £1,250 plus VAT for a group of up to six people, including all course materials (excludes room hire, group meals and trainer travel and accommodation costs)